Vex Verity just dropped her latest single entitled “Think Twice‘ on July 10. The song follows her other hyperpop releases, including “Bill Clinton,” “Unshakable,” and “Carson Daly.” There are no second thoughts about it; this is a song you’ll listen to more than once.
A Look Into ‘Think Twice’
“Think Twice” has a more edgy and mature tone compared to many of Vex Verity’s previous releases. It’s complex and sonically darker yet still maintains a playful, lighthearted vibe. Her other releases are upbeat with a pop feel. Additionally, ‘Think Twice’ contains a lot of trap and hip hop elements, heavily contributing to the mature aesthetic.
The song brilliantly encapsulates the youthful concept of jumping in headfirst without thinking. It carries the same spirit of “YOLO” (You Only Live Once), a notion still prevalent in younger minds today. Moreover, the hyperpop track is about two minutes long, which is a typical trend of indie and young artists.
‘Think Twice’ Muscially
Stuttered and chopped a capella vocals start ‘Think Twice’ off with jubilant energy. They lead into the track with distorted 808s that slam into the song, which provide a thumping trap-pop groove. Accompanying the 808s is an upbeat 6-pattern synth chord progression. However, the sustained synths often switch to plucky chords, chiptune arpeggios, and repetitive chordal stabs.
Vex Verity’s vocal performance across the song is powerful and with a touch of “kawaii” (Japanese cute aesthetic). It’s a vocal performance that incorporates sprechgesang, German for “speech-voice.” She’s not quite singing, but more expressive than talking. Short-sustained notes indicate that Vex Veity is at the cusp of singing.
The cute aspect is due to the pitch-correction, referred to colloquially as autotune, on her voice. Vex’s use of the technology is more intense than that of Future and Fetty Wap. Its style is reminiscent of Vocaloid, a brand of vocal synths from Japan. Frequent listeners of Japanese-inspired music and Miku Hatsune will be familiar with the sound. The effect aesthetically amplifies the notes within vocals, highlighting her pleasing mezzo-soprano tones. Moreover, the trap drums and bright synths provide a subtle future bass feel.
Uniquely, both a conventional “chorus” and “drop” are present in the track. The latter is typically considered the chorus for EDM. However, it’s possible that the “drop” is acting as a second half of the chorus. “I don’t think twice. I don’t even think first.” are the lyrics that start off the chorus. They perfectly embody the song’s theme. Afterwards, the drop plays off the chorus with the phrase, “I don’t think (twice).” Vex Variety drops “twice” from the line to emphasize the idea that she doesn’t think at all. The drop spins off into a brief vibrant jersey club stint before returning to a trap beat.
From the frequeny style-switch-ups, bouncing synths, chopped vocal stutters, and near-sporadic drum patterns, ‘Think Twice” encapsulates the chaotic nature of “just winging it.” Despite this, a lot of thought went into the creation of the track, which is beautiful, musical irony.
Don’t Think with Vex Verity
Vex Verity is in year two of this music project. Depsite the amount of time, it’s clear that she’s invested a lot of time in the craft because of the quality of her sound. She makes hyperpop that blends aspects of glitch, chiptune, and electronic music. Music that she says is meant to “scatch your brain.”
‘Think Twice’ definitely scratches the brain, and in all the right spots. With a quality song released nearly every month this year, listners don’t have to think twice about getting their recommended dose of hyperpop from Vex Verity.
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